Doesn’t it seem that TV programs are getting shorter and shorter and commercial breaks are getting longer and longer? I went through the last episode of RINGER to see just how many ads were aired during the show, and what the products were that were being advertised. I am not suggesting that RINGER runs any more ads than other shows. It just happens that I have the show and can count the ads easily.
It breaks down this way.
There were 52 ads run during the hour-long episode. 15 were promoting other CW shows. 6 Were for cell phone and service providers. 2 were for the iPad 2. 8 were for clothing and discount stores. There were 2 car ads (for the same car), 3 for new films on blu-ray, and 3 cosmetic ads.
The rest were single ads for toys, gum, toothpaste, candy, weight watchers, paper towels, yogurt, and car insurance. There were two public service announcements and 3 ads for local businesses. (I’m sure that varies from station to station.)
Surprisingly, though Siobhan’s phone (which is on camera a lot) is a Nokia, NOKIA DOES NOT ADVERTISE ON THE SHOW.